Better Homes & Gardens Real Estate

Real Estate Luxury Program

Since its inception, The Distinctive Collection, the Better Homes and Garden Real Estate luxury tier, has existed to provide high-end agents and brokers with everything they need to support their high-end listings.


BHGRE wanted to provide their affiliated agents and brokers with the tools and materials necessary when working with luxury clientele. The challenge was to develop brand materials that still represented BHGRE, but with an elegant feel to set it apart.


NM+U created a sleek and sophisticated new look by utilizing a clean black and white palette, elegant fonts, and open layouts. Every aspect and detail add to the elevated look while allowing the focus to remain on the properties. The blog, listing presentations, collateral, and all the creative development provide the affiliates with what they need to appeal to high-end clientele.

Presentation Box
Brand Brochure
Print Ads
Quarterly Magazine