Strategic Creativity,
Driven by Client-Focused Results
NM+U is a boutique marketing communications agency offering a full range of services to clients in the franchise & hospitality industry.
Minority-owned and fully independent. 25+ years serving franchise organizations, global travel brands, real estate companies, restaurant companies, hospitality-adjacent companies, and healthcare systems.
What Makes NM+U Different?
01 Industry Focus
- Deep understanding of hospitality and franchising
- Shorter learning curves, faster project starts
- Increases cost efficiency
02 Our Research Approach
- Focuses on finding opportunities for differentiation
- Ability to quickly conduct in-depth discovery and size-up an opportunity
03 Depth of Services
- One vendor for a wide range of deliverables
- Ability to serve multiple brands in multiple business segments
- Reduces duplication of efforts
- Results in valuable time savings for our clients’ teams
04 Focus on Client Service
- Relationships last 8+ years on average
- A team that is flexible and goes above and beyond, every day
- Industry understanding translates to client understanding
Our Leadership Team
The NM+U Equation
01 Process + Flexibility
No two projects are ever the same. We approach every project with a plan in mind, but let the research and intuition guide us to find unique solutions every time.
02 Creative + Vision
If it is not innovative, it is outdated. Yesterday’s great idea is tomorrow’s old news. We ideate with tomorrow in mind so that your brand stays ahead of the crowd, not lost in it.
03 Ideas + Execution
Having great ideas, supported by great plans is only the first step in uncovering diamonds. How they are executed determines how brightly those ideas will shine.
04 Us + You
Collaboration is at the very core of who we are. Whether it is exploring a whim or including you in our brainstorm process… we truly value a “more is more” philosophy.
05 Strategy + Planning
Just because you build it does not mean they will come. Brilliant ideas mean nothing if they are not created with goals and plans of how to achieve them.
06 Management + Optimization
“Set it and forget it” is a motto for rotisserie cookers, not marketing. Once the plan is set, we continue to monitor and optimize to ensure the goals are being met.