Trevello Hosted Travel Agency Branding

Trevello Host Travel Agency Branding

Introduction

Trevello, one of the largest host travel agencies in Canada, was preparing to expand into the U.S. market. To support this growth, the brand needed a comprehensive brand strategy and positioning overhaul that would resonate with a new audience while maintaining its leadership in Canada.

Challenge

Expanding into a new market required a clear, differentiated brand identity, story, and go-to-market strategy. Trevello needed to evolve its positioning to appeal to U.S.-based advisors while ensuring consistency across all marketing and communication channels.

Solution

NM+U developed a full brand strategy and marketing framework, supported by the creation of a new logo, website, brand guidelines, and collateral materials. Together, these elements formed a cohesive and scalable platform to help Trevello successfully launch and grow in the U.S. market.