NEW BRANDING + CAMPAIGN: “Corner Your Market”
ERA Real Estate Launches New “Corner Your Market” Branding + Campaign
After 40+ years, ERA Real Estate is still one of the fasting growing brands in real estate. As a franchise brand known for its flexibility and local-first approach, the brand needed a refresh to reflect a modern, ownable take on real estate franchising, while emphasizing the brand’s understanding of local as a primary marketing avenue. NM+U was the perfect partner to bring on board to concept and create this branding and all of it’s moving parts.
From new look and feel, new positioning, to new collateral to support it all, NM+U has been instrumental in creating it all. Work also includes franchise website, talent attraction website, franchise sales materials, and franchisee portals.